tumblr_n6i543A2IB1rv33k2o1_1280 tumblr_n6i543A2IB1rv33k2o2_1280 tumblr_n6i543A2IB1rv33k2o4_1280 tumblr_n6i543A2IB1rv33k2o3_1280 tumblr_n6i543A2IB1rv33k2o5_1280 tumblr_n6i543A2IB1rv33k2o9_1280 tumblr_n6i543A2IB1rv33k2o7_1280 tumblr_n6i543A2IB1rv33k2o10_1280 tumblr_n6i543A2IB1rv33k2o8_1280 tumblr_n6i543A2IB1rv33k2o6_1280This is the idea behind Adobe’s “I am the New Creative,” campaign. Launched on January 20, “I am the New Creative” celebrates the talent and diversity of this community.

As part of the campaign over 40 profiles are featured on a new website powered by Behance. And, over the next few months a new creative will have their work showcased across Adobe’s social media channels, which includes over 100 social media properties.